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Starbucks · 全球新闻中心 · 2026-07-02

How Cold Foam Brings More Fruit Flavors into Coffee

Starbucks discusses the role of cold foam in new product development and customer customization, describing it as a way to add new layers of flavor while keeping coffee at the core.

An Important Customization Choice

The article says cold foam accounts for about one-third of beverage customizations and looks back at its development since 2014. This proportion is based on the company’s observations.

Bringing Fruit Flavors and Coffee Together

Since late 2024, more than 60% of new beverages have featured fruit flavors. The team uses cold foam as a way to connect coffee with fruit flavors, adding variety through texture and aroma at the top of the drink.

冷泡沫如何把更多水果风味带进咖啡 · 官网配图 1
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