Starbucks Expands Coffeehouse Coach Recruitment Across the U.S.
Moving from Pilot to Expansion
The company plans to open more than 300 positions the following month and expand to thousands of roles by year-end. These are recruitment targets stated in the announcement, not the number of people already hired and in position at the time of publication.
Strengthening Store Leadership Support
Full-time coaches help store managers cover different dayparts, provide on-the-floor coaching, and improve service consistency. The company also reaffirmed its focus on developing internal talent first for retail leadership roles and outlined pathways for partners to advance into management positions.