Green IslandJapan to Launch the 1971 Dark Roast Blend on September 9
Blend and Flavor
The development team spent approximately 8 months and tested more than 40 formulations. The official website describes it as a full-bodied, low-acidity dark roast blend with a smooth mouthfeel, and explains how its aroma, taste, and finish change as the drinking temperature falls.
Brand History and Drinking Experience
1971 is the year Starbucks opened its first store at Pike Place Market in Seattle, and the packaging uses the original Siren design. Two Japanese coffee specialists discuss ways to enjoy it from the perspectives of flavor and the in-store experience, such as adding milk or pairing it with chocolate or savory foods. The launch date is based on the official Japanese website; no assumptions are made about plans for other markets.
