Green IslandBehind the JIMOTO PROGRAM: Turning Local Connections into Long-Term Action
Building on Existing Relationships
The project builds on years of Community Connection initiatives. Partners are both observers of local life and active participants who connect customers, stores, and communities.
Making Local Value Tangible
Aomori apples, Gunma forests, and Okinawa’s art inspired by mutual support serve as the respective themes of the initial regions. Products and activities together offer opportunities to engage with local culture and environmental issues.
