Starbucks 日本 · JAPAN WONDER PROJECT · December 26, 2018Three-Color Sesame Frappuccino and New Year Kakizome
Black, white, and golden sesame create the drink's flavor, while its black-and-white texture echoes New Year calligraphy. The original post introduces the January 2 tradition of kakizome, the year's first calligraphy, and the later burning of the calligraphy works, connecting the seasonal drink with New Year customs.
Reference angle: Find cultural connections in the drink's colors and textures, giving the product introduction a richer story to explore.
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